An AI identity is a persistent digital persona — a character defined by reference photos that stays consistent across every photo and video you generate. It's the foundation of everything you create with Larpable.
An AI identity is a digital character with a defined appearance. You create it by uploading 3–5 reference photos of a person or character. These photos serve as the visual anchor — Larpable uses them to keep your character's face and appearance consistent in every generated image and video.
Unlike a one-off AI image generation where the face is different every time, an AI identity ensures the same character appears across all your content. This consistency is what makes it possible to build a recognizable AI influencer or creator brand.
When you generate content, Larpable uses person replacement technology. Instead of creating a new face from scratch, it takes your identity's appearance from your reference photos and places it into the scene you provide. The face stays the same; the environment, outfit, and lighting change to match the scene.
This is why identity consistency works: the same reference photos produce the same face, every time, regardless of the scene.
For detailed instructions, read the docs on creating an identity.
Consistency is the most important property of an AI identity. If your character looks different in every post, followers won't recognize them as a persona. Larpable maintains consistency through person replacement — your reference photos define the face, and that face is placed into every scene.
To maximize consistency, use high-quality reference photos, choose compatible scenes, and keep a consistent visual style. Read our guide to consistent AI character photos and the identity consistency docs.
Your reference photos are the single most important factor in identity quality. Use 3–5 clear, well-lit photos showing the face from different angles. Avoid filters, heavy makeup, and extreme lighting. Read the reference photos guide for detailed guidance.
Once your identity is created, you can place it into any scene. Upload a scene image, connect it to an image generation node along with your identity, and generate. Your identity's face appears in the scene's environment, lighting, and composition. Read the guide to placing your identity in scenes.
You can create multiple AI identities — for different characters, different projects, or different clients. Each identity has its own canvas workspace where you generate content independently. See the docs on managing identities.
Create your first AI identity and generate realistic photos and videos in minutes — no photoshoot required.